About Me
Digital Manager Europe at NISSAN Digital / Integrated marketing expert > +13 years of experience > global brands (including NIKE, GOOGLE, HERMES, IBM, NISSAN, CARTIER, BMW...)
Digital Manager Europe at NISSAN Digital / Integrated marketing expert > +13 years of experience > global brands (including NIKE, GOOGLE, HERMES, IBM, NISSAN, CARTIER, BMW...)
Master in Management • 2000-2003
DUT International Business/Trade/Commerce• 1998-2000
Digital Manager Europe• 2015 - Present
Driving digital & business transformation • Digital Platforms (deployment of the new fully responsive Nissan.com) • Digital Customer Journey • Connected Vehicles / Telematics / Connected Services • Big Data / implémentation of the DMP + Adobe Marketing Cloud
Senior Account Director & Business Development • 2012 - 2015
Client Services & Business development at AKQA Paris (WPP group) + Management / Operations • NIKE • GOOGLE • HERMES • RED BULL • UNILEVER • PERNOD RICARD • STUDIOCANAL • RENAULT
Client Services Director • 2007 - 2012
Manager / Client Services team - Brand & digital strategy • BMW – Digital launch of the X6 / new 3 & 1 series on the French market • MINI – Digital + iPod campaign, FIAC campaign • CARTIER – Global digital « LOVE » campaign • UNITED NATIONS – Digital fundraising campaign • SNCF – Digital strategy • FOX – National Geographic France & others channels • LEROY MERLIN – e-commerce • LA REDOUTE – Digital campaigns & e-commerce
Account Executive • 2005 - 2007
Account Executive at Ogilvy Paris: Digital Advertising > IBM Pan-European account. • Coordination of the IBM Europe digital campaigns • Creation of the European local digital campaigns (Roland Garros & IBM etc…) • Daily contacts with the WW central team & the countries • Coordination of the media agencies & rich media providers